LG ELECTRONICS OPENS TWO LIFESTYLE GALLERIES IN KARACHI

Showrooms to Have Complete Range of the Latest LG Products

Karachi, Pakistan, 05 March 2012: LG Electronics (LG), a global leader in consumer electronics, mobile communications and home appliances, recently opened two new showrooms at Zamzama and Shahra-e-Faisal in Karachi. These showrooms are LG’s first Lifestyle Galleries designed to serve the needs of customers by offering them the opportunity to experience the complete range of LG products. Customers

have the chance to enhance their lives by having access to the most innovative products in home entertainment, home appliances, IT and mobile communications – all under one roof.

 

Speaking at the inauguration of the showroom, Mr. D. Y. Kim, President of LG Electronics, Gulf FZE-Pakistan said, “From innovative green health home appliances technology and the latest smart phones to unique Cinema 3D TV technology, we are launching these showrooms to ensure convenience and accessibility for our customers. Now they can find the answer to all their life style needs at one place. The products we are offering through the showroom combine elegance, technological advancement and ease of use.”

He stated that consumers are the top most priority for LG and for this very reason the focus has always been on consumers and their needs while formulating business expansion plans. These Lifestyle Galleries are a testimony of LG’s commitment to it consumers.

Both locations selected for these showrooms will help the consumers to easily reach the LG Lifestyle Galleries and buy their desired products. Shahra-e-Faisal being located in the center of the metropolitan will be able to cater to people from all parts of the city while the Zamzama outlet will be within reach for all those residing in south Karachi. These new showrooms will not only make LG products readily available to the people of Karachi, they will also open up a vista of opportunities for a good life through quality product and customer satisfaction.

These LG Lifestyle Galleries are designed in accordance with the quality of LG products. Thus, the showrooms are visually appealing and offer convenience with customer protection. It was also noted that the quality of products offered and the array of friendly customer service personnel on ground at the showroom would make customers’ shopping experience a delight thereby encouraging patronage.

***

About LG Electronics, Inc.

LG Electronics, Inc. (KSE: 066570.KS) is a global leader and technology innovator in consumer electronics, mobile communications and home appliances, employing more than 93,000 people working in over 120 operations around the world. With 2010 global sales of KRW 55.8 trillion (USD 48.2 billion), LG comprises four business units – Home Entertainment, Mobile Communications, Home Appliance, and Air Conditioning & Energy Solutions. LG is one of the world’s leading producers of flat panel TVs, mobile devices, air

conditioners, washing machines and refrigerators. LG has signed a long-term agreement to become both a Global Partner and a Technology Partner of Formula 1™. As part of this top-level association, LG acquires exclusive designations and marketing rights as the official consumer electronics, mobile phone and data processor of this global sporting event. For more information, please visit www.LGnewsroom.com. PR